What is 4/20? The Meaning, History & How to Celebrate at Cannavibes Dispensary
Every year on April 20th, cannabis enthusiasts come together to celebrate one of the most iconic days in cannabis culture: 4/20. Whether you're a longtime consumer or just canna- curious, 4/20 is the perfect time to explore new products, connect with the community, and enjoy exclusive deals.
At Cannavibes Dispensary, we’re turning 4/20 into a full-day experience with a festival packed with pop-ups, food trucks, music, and unbeatable storewide savings.
What Is 4/20?
4/20 has become the unofficial holiday for cannabis culture. While there are many origin stories, the most widely accepted traces back to a group of California students in the 1970s who used “420” as a code for meeting up to search for cannabis and, eventually, to consume it together at 4:20.
Over time, 4/20 evolved into a global celebration of cannabis, representing community, advocacy, and the continued progress of legalization and normalization.
Why Do We Celebrate 4/20?
4/20 is more than just a day to enjoy cannabis it’s about celebrating cannabis culture and the people who built it. We want to use this time to recognize progress in legalization and access. Cannabis is bringing the community together through shared experiences, exploring new products and brand having fun!
For dispensaries like Cannavibes, it’s also a way to give back to our customers with major savings and unique experiences you won’t find any other day of the year.
How People Celebrate 4/20
There’s no one way to celebrate 4/20, it’s all about what fits your vibe.
Try New Cannabis Products
From flower and prerolls to edibles and concentrates, 4/20 is the perfect time to explore something new. Go solventless if you are usually a distillate puffer or mix in an indica if you are always a sativa smoker.
Attend Cannabis Events
Our 420 Festival, with pop-ups, giveaways, food, music and in-store activations make 4/20 feel like a true holiday.
Take Advantage of Our Best Deals
4/20 is known for some of the best cannabis discounts of the year and Cannavibes is your 420 destination because our deals can’t be beat.
Celebrate 4/20 at Cannavibes Dispensary
This year, Cannavibes is hosting a 4/20 Festival on April 20th with a full lineup of activities, vendors, and specials throughout the day.
11:30 AM – 1:30 PM: Grön Pop-Up
12:00 PM – 2:00 PM: Scream Truck Ice Cream
12:00 PM – 2:00 PM: El Lechon De Negron Food Truck
12:00 PM – 3:00 PM: Music from Cisco
12:00 PM – 3:00 PM: Illicit Pop-Up
4:00 PM – 6:00 PM: Verano Pop-Up
4:00 PM – 6:00 PM: Higher Function Pop-Up
7:00 PM – 9:00 PM: MPX Pop-Up
The first 150 customers receive free food with purchase
Storewide 4/20 Deals You Don’t Want to Miss
● Rove: 30% OFF + FREE triple infused preroll
● Clade9: 1g flower with purchase
● Illicit: FREE preroll with purchase + 35% OFF
● Grön, Verano, MPX, Kind Tree, Legend: 25% OFF
● Timeless: 45% OFF
Spend $100 and get FREE extra treats from the vault.
Why Celebrate 4/20 at Cannavibes?
At Cannavibes, we’re all about creating an experience, not just a transaction. Our 4/20 festival is our celebration of YOU. Enjoy pop-ups from top cannabis brands, exclusive product drops, Food, music, and huge deals all day long.
Whether you’re stopping by for the deals, the vibes, or the full festival experience, there’s something for everyone.